ABSTRACT
A critical appraisal of
the strategies of exportation of made in Nigeria goods is a topic chosen from
marketing field.
The research was conducted mainly to examine the strategies adopted by NEPC in
exportation of goods made in Nigeria for effective research on this topic, both
primary and secondary data were used to elicit information from sample studied,
the primary source of data were response from the personal interview, while
secondary sources from periodical journals and newspapers.
Three hundred and fifty
persons were interviewed as the sample of exporters with NEPC.
The data analysis was
based on oral interview and the major findings are as follows –
·
The commandment of the
strategies adopted by Nigeria export promotion council.
·
The positive responses
given by respondent in the guest of the research.
·
The strengthening and
the upgrading of the status of NEPC.
·
The reduction of
institutional bottleneck in export.
TABLE
OF CONTENT
TABLE OF CONTENT
CHAPTER ONE
1.1
INTRODUCTION
1.2
BACKGROUND OF THE SUBJECT MATTER
1.3
PROBLEM ASSOCIATED WITH THE SUBJECT MATTER
1.4
THE PROBLEM THE STUDY WILL BE CONCERNED WITH
1.5
IMPORTANCE OF STUDYING THE AREA
1.6
DEFINITION OF IMPORTANT TERM
1.7
REFERENCE
CHAPTER TWO
2.1
LITERATURE REVIEW
2.2 THE
ORIGIN OF THE SUBJECT MATTER
2.3 SCHOOLS
OF THOUGHT WITHIN THE SUBJECT AREA
2.4 THE
SCHOOL OF THOUGHT RELEVANT TO THE SUBJECT MATTER
2.5 SUMMARY
2.6
REFERENCE
CHAPTER THREE
3.1
CONCLUSION
3.2
DATA PRESENTATION
3.3
ANALYSIS OF THE DATA
3.4
RECOMMENDATION
3.5
CONCLUSIONS
3.6
REFERENCES
CHAPTER ONE
1.1
INTRODUCTION
Harnessing Nigeria non-oil product for export is government policy of promoting
the product by providing aurous export incentive as well as volatility of the
international oil market. In 2002 this was almost jeopardize due to Federal
government inability to realize its revenue projection from crude oil exports.
The emergency of oil and the national economy since the early 1970’s making the
sector the major contributor to government revenue as well as foreign exchange
earning led to the neglect of other sector of the economy and created serious
structural imbalance in the economy. From 58% in 1970’s oil contribute to total
export earning increases to 98%. In 1982 it drops slightly to 90% in 2000. In
spite numerous government effort to promote non-oil export the sector remain
depressed, accounting for between 3-5% of budgeted foreign exchange revenue.
1.2
BACK GROUND OF THE SUBJECT MATTER
Before the discovery of oil, the mainstay of the
Nigeria economy was agriculture
such as palm oil, cocoa,
cotton, groundnut, rubber, palm kernel etc. which enjoyed encouragement and
support in policy implementation accounting for about 80% of Nigeria total
revenue.
In 1965, non-oil export
accounted for as much as 76% of Nigerian foreign exchange earnings; In 1970 it
was 43% but in 1976 the share of non-oil export falls to 6% and by eighties,
the sector remain structural imbalance in the economy and thereby had to import
some of these product.
However, the discovery of crude oil since mid seventies increased total earning
from 58% to 98% which is the pick of oil boom as crude oil sold at $40 per
barrel and when the world wild out glut, price of crude oil drop slightly to
90%. It is against this background that Nigeria need to re-appraise her
strategies in the exportation of non-oil export. Export promotion management
was adopted early sixties by international trade centre UNITAD/GAT as
strategies for effective enhancement and development of international marketing
of export products in developing economics in world trade.
Export promotion is designed also to assist in boosting debts servicing ,
purchase of basic input and responsible of promoting non-oil export in Nigeria.
It is against these back drop that the council was established by decree 26 of
1976 under murtala / Obasanjo regime and later in 1988 under Ibrahim Babaginda,
NEPC was revisited and reorganized under decree 41 of 1988.
Although, it has some successes but suffice to say that it is saddled with
problems as yet to record. Excellent compared to its set objectives.
1.3
PROBLEM ASSOCIATED WITH THE SUBJECT MATTER
The problem associated with the subject matter
is listed below;
1. To evaluate or
ascertain the management strategies adopted by the Nigeria export
Promotion council (NEPC) in promoting
Nigeria products abroad.
2. To ascertain
the root causes of low percentage in the foreign earnings from
non-oil
export.
3.
To ascertain problems facing NEPC in achieving its goals and objectives.
1.4
THE PROBLEM THE STUDY WILL BE CONCERNED WITH
Since the mid eighties when the world oil glut
started, Nigeria government has seen the need to diversify her economy rather
than maintain its present monostructured economy with petroleum oil as its
major sources of revenue. This obviously implies that Nigeria has paid les
attention to the promotion and export of agriculture product such as groundnut,
cocoa, cotton, palm oil, rubber, palm kernel as well as solid minerals.
Consequently, upon the above development, the Nigeria export promotion council
(NEPC) was established in 1976 and charge with responsibilities to develop
marketing strategies which will lead to their recovery of the economy from its
present doldrums. Again in 1988 the Nigeria export promotion council (NEPC) was
reorganized with a view to direct the council towards an increased productivity
and more positive results but up till now, the proceeds from non-oil products
have not improved.
The specific problem the study will be concerned
with, includes the following;
1. To what extent
have the bottleneck in export business discouraged potential exporters?
2. Could lack of
adequate export incentives be a log in wheel of export business?
3. Is the
fluctuating Naira- Dollar exchange value effect of non-oil export?
4. Does Nigerian
export promotion council (NEPC) programme faces or militating danger?
1.5
IMPORTANCE OF STUDYING THE AREA
The importance if properly managed would lead to economic progress which is a
means of facilitating employment enhancing the standard of living of its
citizens considering this facts, the federal government have tremendously given
attention to non-oil export(s).
Also it will be of immense benefits to the
organized private sector and public sector to be involved export business. It
will help many small scale exporters to succeed in export business, apart from
surmounting the problem in exportation, be acquainted with ever changing
government policies, financing provisions and having business acumen.
There is a lot opportunities in export business but ignorance scarce many small
scale exporters away but few immensely contend these risk.
1.6
DEFINITION OF IMPORTANT TERMS
The study talks about the following terms which are very important;
1. QUOTAS
It is a system of limiting import by fixing
their permitted value in advance for a period.
2. LETTER OF
CREDIT
It is a financial document issued by one bank to
correspondent bank instructing it to pay money to a third person.
3. TARIFF DUTIES
This is where by one imposed for one or two
reasons for revenue purpose and protection of home industries.
4. DUMPING
This is where the selling below cost in the
export market.
5. DRAWBACK
The repayment of tariff duties on goods and raw
material are subsequently used for exports.
6. TERMS OF TRADE
The ratio of the price of imports to the price
to export is not the same.
7. VALUED ADDED
TAX (VAT)
This was introduced in Britain, 1973 and levied
in all the combined features of both single and multi-stage taxes applied at
each transaction but only to the value added. The intention of VAT is that the
exporter will bear the tax.
Department | Business Administration and Management |
Project ID Code | BAM0385 |
Chapters | 3 Chapters |
No of Pages | 48 pages |
Reference | YES |
Format | Microsoft Word |
Price | ₦4000, $15 |
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Contact Us On | +2347043069458 |