Many business today always have the chance of success or failure,
success and failure may result as proper management or mismanagement of any
organization static or managers. This project work is focus on the causes
or business success and failure in Nigeria economy, “A case study of Nigeria
Mineral Water Industries Limited Limca Road Private Mail Sap Onitsha. Chapter
one, dealt with the definition of problem Limica are having. Chapter two
reviews some literature that have direct bearing on the topic, with a view of
giving the work a proper background. Chapter three dealt with the type of
instrument for collection of data includes the use of questionnaire and oral
discussion. The method of data analysis were also discussed.
Chapter four of this work dealt with the analysis of the data collected and the
result of these analysis one then used in testing the hypothesis, while chapter
five of this work posited some recommendations
1.1 Background of the study
1.2 Statement of the
1.3 Purpose of the study
1.4 Research Question
1.5 Research Hypothesis
1.6 Significance of the Study
1.7 Scope of the study
Review of Related Literature
2.1 Organization and its Basic
2.2 The Role of Management in Organization
2.3 Management and Organization
2.4 Domain and Structure
2.5 Business Function Respond to Growth
Research Design and Methodology
3.2 Area of the
3.3 Population of the
3.4 Sample and Sampling
3.5 Determination of Sample Size
3.6 Instrument of Data Collection
3.7 Validation of the
3.8 Reliability of the Instrument
3.9 Method of Data
of Data Analysis
Data Presentation and Analysis
4.1 Presentational and Analysis of Data
4.2 Test of Hypothesis
4.3 Summary of Result
Discussion, recommendation and conclusion
5.1 Summary of the Findings
5.3 Implication(s) of the Research
5.5 Suggestion for Further Research
4.1: Interview Question Part 1
4.2: Observation about Limca, Painting Soda
4.3: The Numbers of Male and Female in the Limca
4.4: The age of the Respondent Education Qualification
4.5: Marital Status
4.6: Net Income Per Month
1.1 BACKGROUND OF THE STUDY
Business management or management generally is a function of
executive leadership. It is primarily a mental avidity combined with the work
of panning, organizing and controlling for the activities of an organization
for the accomplishment of certain designated objectives.
The understanding of the basic problems of an organizational
management from the basis of success or failure of the organization (business).
These basic problems includes peoples, structure and change management
knowledge of cause affect relationship identities the variables necessary to
achieve the desire outcome eg. Generally, workers out put (desired effect is
based on salary paid (cause) .
They interact which goods are sold, product manufactured, work
co-ordinate, budgets and plans are converted. More congruent behaviour and
interaction are within the organizations purpose and task, the more effective
the organization purpose and task, the more effective the organizational will
be achieving its performance goals.
Researcher expenses point that when process is consciously
examined and managed or organizational members-they perceive improvements in he
quality of decision improvement in the quality of decision coordination and
effectiveness. Clearly of goals and strategy, improvement and motivation and
satisfaction among other processes and outcomes. The present research project
is aimed of investigating how far these processes apply to the success or
failure in Nigeria economy especially the success story of Nigeria mineral
waters ltd (hence) Onitsha.
BRIEF HISTORY OF THE COUNTRY UNDER STUDY
The Nigeria mineral water industry (Limca) the makers of hold
sport, Pale Sode, Tim and Poani water etc. Onitsha was established in October,
1988 and had two major share holders namely coca cola Nigeria limited who
produces the concentrate, bottles, plastics in other words referred to as raw
materials and produce the minerals and in turn sell it. In marketing statement
the coca coal owns the franchise to produce the mineral while the Indians owns
The coca cola Nigeria limited owns fifty percent share while the
Indians also owns fifty percent share. The average daily production is six
thousand cases while the daily sales is between an average of four to five
thousand case per day. Their staff strength for junior staff is one hundred
while senior staff is eight. They have four sales trucks covering the basic
territory and seen trucks covering depots.
1.2 STATEMENT OF PROBLEM
Problems why limca is not matching up with others. The problem
been experienced by this company could be as a result of not meeting up in
terms of challenges of the modern term most companies have really attract their
customers, improve in the quality of their product, implying the best in terms
of marketing management really advertise their product, put in enough finance
in terms of advert, gift items, which varies in terms of cash, C. C. D cap fan,
T.V. etc. This are market strategies which they device as against other
companies, this also is not only due annually but a continue ones which means
is done from time to time, is true that a lot of funds is involved, but the end
part or returns is very fat. Most companies are scared because of funds, and
even when they do may not be able to make it a continues one, so when it seems
their really meeting up, in no time you see them fading out, in the
competition. Another is the quality of product, been giving to public or been expected
from this company from the public. The company may really be scared of giving
out this required quality due to the fact that when this is done, the price o
the said product may increased and may not actually fit in, in the competitive
market. Even when this is done once you may notice, it may not be regular, and
you see them fading out in no time. So in terms of running such company also e
in place to boost production efficiency, they should look into employing good
managers, and sales. The company should also employ co-operate strategies which
they were good in, when the company started in 1986. All this are problems
which makes it hard for this company to really meet up with the challenges of
1.3 PURPOSE OF THE STUDY
The objective of the study include the following
1. To identity if poor management contribute to
2. To ascertain if efficient management system
helped in goal attainment organization.
3. To determine if worker are motivated to put in
4. To ascertain the success and failure of he
product in the market.
5. To determine whether quality personnel are
recruited in the organization.
1.4 RESEARCH QUESTION
There are some of the research question the researcher needs to
ensure the efficiency of the project work.
1. Does poor management contributed to the product
2. How has the efficient management system helped
in goal attainment in organization are workers motivated to put in the best.
3. How successful is the product in the market.
4. Are quality personnel employed in the
1.5 RESEARCH HYPOTHESIS
Ho, The business success is as a result of proper
management of the organizational staff.
Hi, The business success is not a result of
proper management of the organizational staff.
Ho, Lack of money has been a most cause of business
failure in Nigeria.
Hi, Lack of money is not a cause of business
failure in Nigeria.
Ho, Workers are motivated
Hi, Workers are not motivated
1.6 SIGNIFICANCE OF THE STUDY
The important and significance of this study stems from the fact
that the survival and success of any business organization depends on the
successful implementation of hits formulated corporate strategy.
The Nigeria business environment has continue to charge,
technology continue to charge people, continues to charge their consumption
habit and behaviour because of scarcity. There is needs for managers to aces
the task environment for their business organization in their respective
1.7 SCOPE OF THE STUDY
The scope of the study focused primarily on the managerial strategies,
strategy implementation and management problems encountered by and he
predecessors between 1986 and 1997.
The major study of this research work was wider in scope and it
was limited basically on the study of Nigeria mineral water industries ltd (Limica)
Onitsha, Anambra State and her predecessors.
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